Samantha tops sensational celebrity list in Kollywood

October 9, 2017

Actress Samantha Ruth Prabhu has replaced Nikki Galrani as the most sensational Kollywood celebrity to search for online in 2017. McAfee researched famous individuals to reveal the riskiest celebrity to search for online.

The research reveals which Kollywood icons generate the riskiest search results that could potentially expose their fans to malicious websites.


A prominent actress and model in Kollywood industry, Samantha Ruth Prabhu has topped the McAfee Most Sensational Celebrities list. Jeeva, comes in the second place followed by Tapsee Pannu (No 3), Sivakarthikeyan (No 4) and Dhanush (No 5) in that order for 2017.

A press release from McAfee said that cybercriminals continue to use the fascination of consumers with celebrity culture to drive unsuspecting users to potentially malicious websites that can be used to install malware, steal personal information and even passwords.

The study, conducted by McAfee highlights the dangers of clicking on suspicious links when searching for celebrity-focused content.

'With today’s digital explosion, the gap between celebrities and their fans has diminished. There’s a looming interest among Indians to know more about their favorite icons, for which there’s a deluge of fresh and readily consumable content made available', said Venkat Krishnapur, Head of R&D Operations, McAfee.

Searching for Samantha Ruth Prabhu results in a 8.89 per cent chance of landing on a malicious website. The study highlights the various ways hackers can take advantage of consumer interest around several facets of Kollywood cinema news and induce unsuspecting followers to visit sites full of malware that can steal key information.